Nicole Montgomery – Aesthetic Coach

Founder / Aesthetic Coach

“I really want to focus on helping clinic owners increase their profits and brand profile by understanding marketing.”

I have always wanted to help people and that is ultimately why I became a nurse. My nursing career saw me working with many doctors and surgeons and opened my eyes to the good and the bad of aesthetics. I have been very fortunate to work alongside aesthetic professionals and I am always in awe at how incredibly rewarding every day is for them. Sadly there are unscrupulous clinics, outlandish claims and people who prey on the insecurities of others, which causes people to have false hope and to be left with no self-worth, self-loathing and in some cases, disfigured. Having this insight has given me a great sense of purpose and passion to help reputable clinics, professionals and practitioners who want to authentically educate consumers. Being able to help clinics market themselves and attract clients is so much fun. Clients learn about treatments and solutions they never knew existed and the journey of changing lives begins.

Bespoke marketing for your clinic

Having worked with so many different clinics, I can see the common pitfalls and the common ingredients in the campaigns that continue to work. The industry is growing at a rapid rate thanks to consumer demand driven by social media, influencers and TV shows like ‘Mirror-Mirror’. Unfortunately some clinics are not benefiting from all this growth, they are being left behind because they don’t understand marketing. These clinics often have one of these three issues: their marketing doesn’t reach their ideal client, their messaging is lost in poor design or their campaigns and copy is attracting the wrong type of client. This is why I have created a course which will help clinics in all aspects of their marketing.

A course to attract, nurture, and convert clients

Throughout the COVID-lockdowns, I recognised the industry and consumer needs were changing, and it gave me the impetus to finally act and launch something new. Clinics who cannot invest in their own marketer or marketing management can now have the best of both worlds. They can upskill their staff and rather than investing in marketing management they can invest in advertising and PR. This is a no-fluff course with years of sales and marketing training condensed into easy to understand modules. My course helps clinic owners attract, nurture and convert clients. I am really excited about it because I know the course will help every person who completes the ten modules. I am so confident, if anyone completes the course and believes they received no value I will give 100% of their money back.

I really want to focus on helping clinic owners increase their profits and brand awareness by understanding marketing. In the past, I have worked with very basic clinics who cannot keep up with demand and clinics with the most elaborate fit outs and no clients. If you can attract the right client, nurture new and existing clients and convert new and existing clients, you will continue to grow and the renumeration will allow your clinic to invest more in devices, fit-out and staff. And I am here to help.

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