Jessica Turner The high-performance, ultra-gentle eye makeup products from Blinc Cosmetics are cult favourites among those in the know.
Fixtures in the kit of wedding makeup artists, in the handbags of savvy women, and on the lashes of those with sensitive eyes, this range is well worth celebrating.
With a decade spent developing the formula, the ‘Mascara Amplified’ is a top seller among the collection.
This cruelty-free, PETA endorsed mascara is designed to curl, lengthen and dramatically volumise both natural and false lashes. It is renowned for being non-irritating and comfortable to wear.
“As women age, their eyes can become easily irritated and watery so this formula is great for everyone, but particularly so for makeup artists working on (or retailing to) the older demographic,” says Kim Oliver, makeup artist at International Beauty Solutions, the Australian distributor of the brand.
Its technology works by coating each lash in a tiny, water-resistant “cocoon” and boasts smudge-free staying powder that’s also gluten-free and vegan-friendly.
Lasting all day and night without touchups, no makeup remover is required – just warm water and finger-pressure or a washcloth.
